Mobile Food Market Program Offers Fresh, Affordable Produce to Rural Bastrop County Residents

This Saturday, the Bastrop County Food Access and Nutrition Project (BCFAN) will host its second in a series of Mobile Food Markets in Rockne, Texas, as part of a pilot project to increase food access and test a new food access model in rural Bastrop County.

Nearly half (42%) of Bastrop County’s 78,000 residents have limited access to a full-service grocery store, and about 12% are food insecure. These residents live outside the county’s major cities in remote areas called micro-communities, with little access to fresh produce.

Farmshare Austin’s Fresh for Less Mobile Markets provide affordable, Texas-grown produce and shelf-stable goods to residents who would otherwise travel up to 10 miles to get fresh produce at the nearest grocery store. Over half of the fresh fruits and vegetables sold at the markets comes from Farmshare’s own organic teaching farm. This project also will provide nutrition education, with the goal of improving healthy eating behaviors in Bastrop County.

For the next 11 Saturdays, weather permitting, the Bastrop County Mobile Market will be open to the public at the Rockne VFW post, from 10 a.m. until noon. In addition to credit, debit and cash, the market will also accept funds via Supplemental Nutrition Assistance Program (SNAP) and Double Up Food Bucks, the latter of which will match up to $30 of SNAP benefits to customers, per visit.

The pilot project is a collaboration between Bastrop County Cares, Texas Agrilife, Farmshare Austin, and the Community-Driven Initiatives program at Dell Medical School at the University of Texas at Austin.

What: Bastrop County Mobile Market

Where: Rockne VFW Post 2527, 1503 FM 20, Rockne, TX 78602

When: Saturdays 10 a.m. - 12 p.m. through April 25

(Check Farmshare Austin for the most up-to-date market schedule)

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